Mike Petroff
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followedu-twitter

FollowEDU Launch Announcement

On January 23, 2012 · Leave a Comment

I am very pleased to announce the launch of FollowEDU, the searchable directory of Twitter users in Higher Ed. FollowEDU allows users to sign in with Twitter and create an account, list their profile under Interests within higher ed, schools, companies, and more.

I invite you to add your Twitter profile today! It’s very [...]

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emerson-google-plus

Colleges Join In For Google+ Pages Launch

On November 9, 2011 · 1 Comment

Yesterday, Google announced that they are rolling out Google+ Pages. According to Google, “this means we can now hang out live with the local bike shop, or discuss our wardrobe with a favorite clothing line, or follow a band on tour. Google+ pages give life to everything we find in the real world.”

After one night of some searching and crowdsourcing, I found about 20 schools that have already created Google+ Pages. If you’re a Google+ user, you can view a Shared Circle I’ve created to collect and showcase colleges with Google+ Pages.

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Twitter_256x256

The Ultimate Twitter Guide to HighEdWeb 2011 #heweb11

On October 18, 2011 · Leave a Comment

Whether you’re attending HighEdWeb 2011 in Austin, TX or planning to follow along on Twitter, you know that keeping up with all of the conference tweets may be a bit overwhelming. Here’s a breakdown of the conference schedule, hashtags, speaker handles and more.

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emerson-orientation

Social Media Curation for Higher Ed Events

On October 3, 2011 · Leave a Comment

Many schools are now using social media to connect new students before on-campus events, open up conversation between current students and alumni, and share coverage of orientation activities. If your audiences are social media savvy, they’ll surely follow your Twitter hashtags, find content on Facebook or check your YouTube playlists for updates. But, how do you curate that great social content and conversation from your events into a readable format for the masses?

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futurem

FutureM Digital Higher Ed Panel

On September 9, 2011 · Leave a Comment

MITX’s FutureM, a five day long offering of events and discussions throughout the Greater Boston area, begins next week. Starting on September 12, “marketing and technology practitioners from around the world will come together to discover what’s new and debate what’s next in marketing.”

FutureM includes a panel session on Septmeber 12 titled Beyond the University Website: [...]

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facebook-use

Facebook Page, Group and Inigral Schools App Use by Accepted Students

On August 22, 2011 · Leave a Comment

We at Emerson College created and tracked multiple Facebook communities for our applicants accepted for 2011 enrollment. They included Facebook Pages, a Facebook Group, and Inigral’s Schools App.

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followedu-twitter

New project: FollowEDU – searchable directory of Twitter users in #highered

On August 11, 2011 · 2 Comments

Over the next two months, I’ll be developing a website called FollowEDU, a searchable directory of Twitter users in #highered. I’m in the early development stages now, but things are rolling along and the site will hopefully launch in early October.

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    I’m the Web and Enrollment Technology Manager at Emerson College in Boston, MA. I also write for .eduGuru and present on topics like social media, admissions, and marketing. Read more »
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"@Robin2go You rocked at #edutweetup!! Are you going to the #eduniverse party in feb?" — mikepetroff

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