I’m a digital content strategist at Harvard University, connecting stories, data, and action through our digital and social channels. I find innovative and effective ways to bring Harvard stories to the world through digital platforms.

Previously, at Emerson College, I led web marketing and content development for the Admissions Office, online recruitment efforts, and the College’s first social media strategy implementation.

I share things from @mikepetroff.


Proud dad, husband, drummer in Eleventh Hour Sunrise along with some other part-time hobbies.

Side projects

  • Newborn Tweets (2008), a Twitter web app that finds your first tweet
  • eduTweetups (acquired by in 2011), a directory of higher education Twitter hashtags, chats and events.
  • (2012), a searchable directory of Twitter users in higher education.


To keep in touch, find me on Twitter or send me a message using the contact form. Or, let’s connect on Linkedin.